FIAT PART & SERVICES
2007 BOLOGNA - PARIS
We've given them a whole new look. The cloth. The fit. Fiat part & services goes to the 2007 Paris and Bologna fairs wearing new, completely redesigned, green garments. A bio-compatible and recyclable construction. Card and cardboard modular interiors. Primary shapes, just like the colours. The graphic design evokes a wheel morphing into a tree. A tribute to technological innovation applied to ecology. A showcase. In which to unashamedly announce the company's new philosophy.
WHAT WE DID
- Strategic brand consulting
- Creative concept design
- Architectural project
- Scenic design
- Lighting design
- Project management
- Suppliers coordination
- Change orders
- Artistic and technical supervision
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