PRIMO DENTAL CLINIC
2013 ITALY
Oscar Wilde said that the wait prolongs the pleasure. Applying this concept to a dentist's studio seems unlikely. But, here is our contribution to the cause: bringing pleasure to a place that has never known it. Wood, curves and snuggling seats challenge the classic expectation of a dentist's waiting room: a cold welcome. So, we have opted for warmth, reassurance and absolute cleanliness, both in form and colour. It's a pretty good anaesthetic!
WHAT WE DID
- Feasibility studies
- Preliminary analysis
- Concept idea
- Interior design
- 3D rendering
- Graphic design
- Signage
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