AUDI DIGITAL POINTS
2017-2018 CORTINA D'AMPEZZO
Sustainable future? Found on an island. And itâ€™s made of wood, led lights, soft curves and a hi-tech system measuring environmental data. These are the digital islands we created in Cortina dâ€™Ampezzo for Audi Italia. Urban and interactive design mixed in order to digitalise mountainâ€™s health, themed with noise pollution. Green energy. Street safety. Climate conditions. And some ease, thanks to heated seats, free wi-fi connection, and USB recharge points. A bit of relaxation while we stare into the mountainâ€™s eyes. And we better understand the impact we do have on it.
WHAT WE DID
- Art direction
- Structure production control
A project by POINT. Architects.
Visual design, information design, real time data collection and data visualization softwares:
Technical consultancy, light-bars design and production:
RED Ride Drive Live
AUDI Q2 C/O SANDRETTO RE REBAUDENGO
AUDI CLUB TO CLUB
AUDI PIAZZA AZZURRA
2016 PORTO CERVO
AUDI Q2 TEST DRIVE
2016 ROME - AUDITORIUM DELLA MUSICA